Prudential Center Redevelopment

Thirty-five years after it was built, the Prudential Center had an established identity as a large-scale, mixeduse complex of office, retail, hotel, and residential buildings in Boston’s Back Bay, the city’s second-largest office district, in addition to being the site of Boston’s convention center. Yet the “Pru,” as it was locally known, had never been able to attract key downtown office tenants, nor had it achieved rent levels comparable to those of downtown buildings. It also was suffering the consequences of a 1960s site plan that walled it off from the surrounding urban streetscape.